What is Net Neutrality? Understanding its Importance

With the announcement that Trump’s FCC has made regarding net neutrality, there has been a lot of uproar on the…
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What is Domain Authority?

Since there are countless websites attempting to establish themselves on the web, it is crucial that they are ranked according…
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7 Things Not to Do When Marketing Online

Digital marketing has become the norm these days with everyone involved in marketing online in one way or the other.…
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10 Reasons Why You Need a Digital Marketing Strategy

The year 2017 is almost over, and technology is getting more advanced day by day. More people now resort to…
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Influencers and Digital Marketing

Some of you, while working on your digital marketing strategies, might have heard about social media influencers or simply, online…
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Jargon Buster: Digital Marketing Terms Explained

Are you unsure what a specific term means? Don’t worry, you aren’t alone. The world of digital marketing involves many…
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Social Media: The Top 5 Books You Need to Read

Since social media combines with a blogger outreach strategy, I thought it would be useful to look over some must-reads…
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The Google Fred Update – What You Need To Know

It was March the 8th when website owners suddenly noticed plenty of movement with rankings and traffic. We thought that…
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Google Fined Record $2.7 Billion in E.U. Antitrust Ruling – What Might This Mean For Price Comparison Sites?

One of the biggest online giants, Google, has been slapped with a record fine of $2.7 billion for what the…
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Insider Instagram Tips

60 million images are uploaded to Instagram every single day. 60,000,000. That’s 2.5 million an hour and over 2,000 in…
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Your Guide To Google’s Latest Penguin 4 Update

Those who haven’t heard of Google Penguin before today are probably scratching their heads, yet it’s a word many know…
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What is Digital Marketing?

It’s a fancy term that is throw around on a regular basis, but what does digital marketing actually mean? This…
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Social Media Gone Bad

With almost every company and brand begging for attention like baby birds squawking and positioning for a morsel of regurgitated…
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Social Media: Lessons and Examples Of How To Run A Successful Campaign

Connecting with consumers has never been easier, yet social media is an under-used tool to reaching a target audience. This article…
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Social Media: Getting the Most out of Facebook Ads

There’s a famous quote about advertising from early 20th century retail magnate John Wanamaker that goes: “Half the money I…
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Google PR Is Finally Shut Down

As the juggernaut search engine has steadily grown, the need for an assigned PageRank to a website has gradually become…
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What is Blogger Outreach?

If you're reading this then you might be confused as to what exactly blogger outreach is. Or, perhaps you want…
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Google Zombie – A Wake-up call towards AdSense and AdWords users?

Fraudulent clicks on an ad unit can result in a suspended account for a website owner using the Google AdSense…
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Our Interview With GaBoom.com Owner Jess Ratcliffe, Who Featured On Dragons’ Den

Ever wondered how it would feel to pitch in front of the Dragons? Jess Ratcliffe, orgional owner of GaBoom.com, appeared on…
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A retrospective look at some of the most intuitive & popular websites of 2013

Casting aside those sites which simply didn’t do it for us in 2013, we bring you a list of the…
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Why your website should definitely be smartphone and tablet compatible

No one (who’s aware of what’s going on) in the world right now would dispute the fact that the future…
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